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tele-recruitment

Ditch The Call List For Queue-Based Routing.

448 Recruitment has been tele-recruiting blood donors since 2008, and we used our industry experience to create one of the most advanced, full-service blood donor management platforms on the market. SoftRecruit, designed specifically for programs like yours, incorporates robust features and sophisticated technology packaged in an easy-to-use interface that will help you get the most out of your tele-recruitment efforts.

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In the same way you can automate email marketing campaigns using the dynamic list update feature, you can also automate your tele-recruitment efforts. Gone are the days of manually updating tele-recruiters’ call lists. As donors become eligible or meet criteria established in your campaigns’ list filters, donors will automatically be dropped in or out of the recruiters’ call lists. With SoftRecruit, you can set up: campaigns to call donors when they become eligible; separate campaigns for whole blood vs. apheresis; campaigns based on zip codes to call donors in the areas you are hosting public mobile drives; and create lists on the fly for critical pleas. Just like email marketing automation, the possibilities are endless.

Easily create recurring tele-recruitment campaigns and automatically update call lists.

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Callers/Managers will first choose what campaign/list to call. Once chosen, the first record will be displayed, the recruiter will click on the number(s) they want to call and, after the call is completed, the recruiter will choose from a list of disposition codes (Appointment, Answering Machine, etc.). After a disposition is chosen, the recruiter is automatically given the next record in the list to call. This method is extremely efficient in keeping the recruiter focused and moving quickly, and management has full control over the donors being called.

Queue-based routing, contact more donors in less time.

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Disposition codes help automate your tele-recruitment effort and create a consistent and timely donor follow-up schedule. With disposition codes, set pre-determined follow-up intervals based on the outcome of each phone call. For example, a recruiter places a call that results in an answering machine. During set-up, we established the “Answering Machine” disposition code would be redialed in seven days. Thus, SoftRecruit will not present this record to a caller again until the seven days have passed. Disposition codes like “Whole Blood Appointment” close the record for redial pending the outcome of the Appointment. If the Appointment is a Draw, you can decide to make the record available for redial based on the donor's eligibility date (see Recruitment Date functionality for even more flexibility) or if the Appointment results in a No Show, Deferral, etc. the pre-established redial rules determine when the donor is made available to be called again. Recruiters can also schedule callbacks. 

Recycle donors using disposition codes, allowing recruiters to follow-up in pre-determined intervals. 

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VOIP (using your computer & network for phone service) and click-to-dial will help increase the number of calls your tele-recruiters can make during a shift. The increased speed equals more scheduled appointments and more collections. VOIP will also allow you to monitor/track your recruiter's calls and run productivity reports such as dials per hour and appointments per hour.   

VOIP click to dial and call tracking.

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Your blood center most likely has an auto-attendant, for your main donor center number, that handles incoming calls and routes donors to the appropriate department based on the nature of their call. However, for outbound tele-recruitment campaigns, oftentimes donors who miss calls will call back the number that appears on their caller ID. With SoftRecruit, you can create inbound auto-attendants to route these calls to your tele-recruiters, and missed calls can be routed to voicemail boxes so your recruiters can return the calls. 

Configure IVR and queues for handling inbound calls.

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Did you know that many cell phone carriers today will flag a phone number as being "telemarketing” or “potential spam” if 70+ calls are made from that number in a 24-hour period? Unfortunately, the explosion of robocalls and unsolicited telemarketing calls have made it more difficult for reputable businesses to use the telephone as a medium to contact their customers. 448 can advise you on best practices in this area and even provide Caller ID Reputation Services that monitor your outbound phone numbers with the major carriers and alert you if any of your numbers get flagged. 

Caller ID Reputation.